Article updated on 2024-02-06
The world of bicycles is somewhat similar to that of cars. Many manufacturers offer high-quality, reliable models, but each has its style and characteristics. Some excel in time-tested quality, comfort, and maximum safety, others in technological innovation, lightness, and speed, and still others in reliability, simplicity, and low prices.
Similar rules apply in the bicycle industry. Each manufacturer and brand has its history, identity, and clearly expressed values. Consumers always buy a bit more than just a bike—they purchase a vision, a goal, and a character.
Some of the most popular bicycle manufacturers in both the world and Lithuania are Specialized (USA), BMC (Switzerland), Trek (USA), 3T (Italy), Argon18 (Canada), BH Bikes (Spain), KUbikes (Germany), and others. How do they differ, what are they loved and valued for, and what are the main advantages of each?
Specialized: Innovation Leader in Bicycle Manufacturing
Specialized (USA) was founded in 1974 in California. The company's founders were cycling enthusiasts who were driven by this idea—cyclists designing for other cyclists. Following this principle, the company soon became a leader in its field.
Currently, the market offers popular Specialized bicycle models such as:
- Specialized mountain bikes – Epic, Chisel, Rockhopper, Stumpjumper, Enduro.
- Specialized gravel bikes – Diverge, Crux.
- Specialized road bikes – Tarmac, Aethos, Allez, Roubaix.
- Specialized hybrid bikes – Sirrus, Crossroads.
- Specialized electric bikes – Turbo Levo, Turbo Vado, Turbo Creo, Turbo Como, Turbo Kenevo, Turbo Tero.
Many people think that the Specialized S-Works brand is a separate manufacturer, but S-Works is the same Specialized, only with a lighter frame made using a special technology and top-level components.
Specialized is known not only for its exceptional quality but also for its network of specialized stores. It consists of 9 categories of stores, with the highest category being the exclusive Concept or Elite stores. These stores offer various services such as bike testing, repairs, expert advice, and the professional Retül fitting test.
In Vilnius, you can find such a store at Baltrušaičio g. 1, where the Retül fitting test is also performed.
This test helps to prevent common cyclist injuries. Read more about chronic cyclist injuries here.
BMC: The Synonym of Speed and Design in the Cycling World
BMC (Switzerland) was founded in 1986. In its early years, the company's direction crystallized—special attention to speed and design, and the company set itself the goal of becoming the equivalent of Porsche in the cycling world. Soon, BMC became a unique brand. Their bikes are known for being fast, elegant, and unstoppable. Professional racers riding BMC bikes have won races such as the Tour de France, Tour de Romandie, Tour de Wallonie, Paris-Tours, and others.
In 2019, next to the Impec research and development laboratory, Adicta Lab was established with the goal of implementing sustainable development principles in the field of bicycle manufacturing and sports, making both the production of bicycles and cycling environmentally friendly.
Some of the most popular BMC bikes are:
3T: The Symbol of Italian Craftsmanship in Innovative Bicycles
3T (Italy) was founded in 1961 in Italy, initially known as "Tecnologia del Tubo Torino". It is a bicycle manufacturing company distinguished by its innovation and quality. It began its activity focused on the production of high-tech bicycle components, later becoming known for its lightweight and aerodynamic gravel bikes. These bikes combine flexibility and performance, allowing the rider to comfortably navigate both city streets and unpaved roads.
One of the most impressive achievements of 3T is the "3T Made in Italia" bicycle line. These bikes are hand-made in Italy, reflecting the company's commitment to high quality and craftsmanship. The hand-made process ensures each bike's uniqueness and the highest quality, while the "Made in Italy" label undoubtedly adds prestige.
3T bicycles are designed for both professionals and amateurs. Their distinctive design and style undoubtedly attract attention. These are not just means of transportation; they are symbols of style and personal expression.
Popular 3T models such as the "3T Exploro RaceMax" and "3T Ultra" are known for their versatile design and high performance. The "3T Exploro RaceMax" is ideal for those looking for a bike that suits various conditions, from fast roads to unpaved trails. Meanwhile, the "3T Ultra" is designed with professional cyclists in mind, providing top speed and efficiency.
Cannondale: Performance and Comfort for Every User
Cannondale (USA) is one of the leading bicycle manufacturing companies, founded in 1971 in the United States. This company is known for its innovative approach to bicycle design and manufacturing, creating bikes for both professionals and amateurs.
Cannondale is known for its advanced technologies, such as revolutionary carbon fiber and aluminum frames, unique suspension system solutions, and top-quality components. One example of Cannondale's innovation is the "Lefty" fork—a unique single-strut front fork that provides impeccable handling and efficiency.
Their range includes mountain, road, city, hybrid, gravel and kids' bikes, each designed to meet the highest expectations for performance, comfort, and style. Cannondale is committed not only to producing top-class bicycles but also to promoting cycling culture and community worldwide.
The Trail series is designed for mountain bike enthusiasts, offering great value for money and excellent riding properties.
In our assortment, you will find many bicycles: mountain bikes, gravel bikes, road bikes, hybrid bikes, electric bikes, triathlon bikes, kids' bikes, and balance bikes. You will also find scooters for children and adults at Velonova bike store.
For travelers, we offer car bike racks, roof boxes, bike trailers, sport strollers, and child seats for bikes.
We also have a wide range of bike parts, cycling clothing, and many bike accessories.
Move, travel, choose, and stay healthy with Velonova.
